Our client has designed and delivered a Government and Police approved National Licenced Trade Scheme to improve the quality of bar tenders across the UK. The commercial enterprise is a training business; however part of the unique quality of the business model is the social impact it is having.
The Scheme is about to be rolled out to over 1.5 million bar tenders and other individuals involved in the sale of alcohol to the public. Part of the revenues from the Scheme are used to finance Alcohol Recovery Centres (ARC) and Booze Wagons. Two have been setup already, one in Soho, London and one in Bristol. The results from both have been impressive as 65,000 individuals that had alcohol problems passed through the Soho centre last year and didn’t take up NHS or Police time.
Despite the strong business case and social benefits, the business owner was having difficulty communicating the value of the project but we could see the potential for our investors. With our experience we helped the client articulate the benefits of the business’ offering. We re-forecasted the business figures to make the value of the opportunity clear to investors.
We introduced the client to our established investor network, and quickly shortlisted four suitable investors. Within weeks of being contacted by the client, we raised £1.4million in funding and closed with a single high-net worth individual. This provided the business with £700,000 to restructure finance, £300,000 for development capital, £400K to launch the training program. We are delighted to have been involved with this business and look forward to hearing some great news stories in the months and years ahead.
a note from the client…
Our accountant and financial advisor referred us to Beer & Young. When we met at their offices, we were quickly impressed by their understanding of our business model and our need for funding. We met with several potential investors within a few weeks of engaging B&Y. One investor quickly offered to fully fund the business and we agreed terms on our third meeting with him. From start to finish, investment was completed in 8 weeks. We’re delighted to conclude this capital raise, really pleased that our investor can add value to the business, and of course very grateful to Beer & Young for all their support throughout the process. Simply put, they delivered everything we asked of them.