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November Case Study: Latest Capital Raise for Premium Flower Retailer

Our client is a premium floristry brand & retailer with five shops and a central hub staffed by an ex-Harrods, Burberry and Interflora team.

The founder came to us as the business faced a funding requirement ahead of their proposed contract win with Network Rail. With legal agreements progressing for Bristol and Reading, both due to open in January 2026 and preparations underway for London Waterloo, the business needed working capital to keep timelines on track.

Alongside this, there is a wider equity raise to support acquisitions in Maidenhead, Oxford and Swindon (c.£1m revenue and £225k EBITDA combined). These sites will strengthen their presence along the M4 corridor, supporting the new station locations and their broader buy-and-build strategy.

To date £335,000 of new capital has been raised and we continue to support our client with the investment ask.  Operational progress has also been strong: A Head of Partnerships, Head of Retail Operations and HR/Facilities Manager are now in place to support growth. Notably, the business also delivered a Gold Award–winning stand at the Chelsea Flower Show this year for exhibiting Peonies, further elevating brand visibility ahead of the station rollouts. 

Our client is keen to have conversations with new investors as they continue to grow the business. A recent exit in Ireland for a flower business generating €6M revenue, €1M EBITDA was sold for €16.9M, gives some insight into our client’s ambitions for growth and exit strategy.

If you are interested in looking at this one, we would be pleased to hear from you.

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